HPE
Used by more than 2,500 UAE businesses

Tools that help you move faster

You get AI, customer contact, productivity, and workflow apps built for UAE SMBs—fast setup, local support, one monthly bill

Popular:
SMB PULSE
  • Starter bundles with predictable pricing
  • Go-live in days, not quarters
  • Local support in Arabic & English

Browse by category

Pick a lane and go straight to what you need

Featured solutions

A shortlist teams in the UAE rely on

Why buy through e&

One place to buy, manage, and get help

One bill

Add solutions to your existing e& invoice

Live in about 48 hours

Guided setup so you are not on your own

UAE support

Arabic and English help when you need it

Curated apps

Every listing is reviewed before it ships to you

Built for your line of business

Bundles tuned to how your sector works

Customer Communication Starter Pack

Stop losing calls and chats—this bundle pairs receptionist, WhatsApp, and booking in one flow

AI ReceptionistWhatsApp AgentBooking

What teams report back

Snapshot metrics from customers on these plans—your results will vary

94%Customer satisfaction
3xFaster setup
24/7Always available
48hrsAverage go-live time

When you are ready to move

Thousands of UAE businesses run on e& tools—you bring the business, we keep the stack simple